With the start of the new season, French Beauty Expert launched a 30 days Spring Challenge for our Matis Paris accounts. Purpose of the challenge was to motivate salon/spa owners and their teams to think outside the box and refresh their business practices for better results.
Every day of the month of March, the participating accounts were given a new challenge that they would have to complete in a way that suited their business and way of working. The challenges included a variety of aspects such as social media challenges, salon display challenges, product knowledge & ingredient challenges and more.
Throughout the Spring challenge, the French Beauty Expert team kept the participating accounts motivated in multiple ways. Firstly, each member of the team took part in the challenge adjusting it to the French Beauty Expert side of business enhancing a sense of community with our accounts. We all had great fun in finding new ways to be creative and it also allowed us to also see the way we do things with a fresh outlook.
Also, we kept the participants of the Spring challenge engaged by sending them a starter pack for them to get all organised for the challenge with treats and stationary to have in hand when taking time to plan ahead for the day’s challenge.
Moreover, we kept the accounts motivated with a little mid-challenge surprise to thank them for their hard work and dedication and boost their determination to finish the challenge. At the end of the challenge, all engaged accounts received a celebratory gift from us whilst a lucky winner received a nice hamper of goodies!
The feedback we had from the Spring challenge participants has been incredible. One client said “I loved taking part in the Matis Paris 30 day challenge as it really made me think outside the box and kept me motivated throughout the month of March. It certainly helped with my social media engagement and I loved seeing other salon owners ideas too.” Other accounts have added “What a fantastic idea! A great way to showcase our businesses and help boost others. Loved it!” and “Really enjoyed the 30 day challenge from Matis it kept me motivated and really helped me with my social media content. I now have ideas to help me create better posts. Thank you Matis.” We also had loads of comments about how this challenge increased a sense of community between our accounts and worked as a support network.
100% of the accounts that responded to a Challenge satisfaction survey responded that they would love to do another, similar challenge so the French Beauty Expert team is working to bring them a new exciting challenge later in the year.